Discover the Power of Print in Your Digital Strategy – The Lauprint Way

Digital marketing alone is no longer enough. At Lauprint, we understand that the missing piece in your strategy could be high-quality, professionally crafted print materials that bring your brand to life beyond the screen.

The Synergy Between Digital and Print

Integrating print materials from Lauprint—such as custom folders, brochures, booklets, business cards, postcards, labels, and greeting cards—into your digital campaigns not only diversifies your marketing approach but also reinforces your brand’s identity. Studies show that combining digital and print media can triple engagement compared to single-channel strategies.

Key Benefits of Print + Digital Integration with Lauprint:

• Increased Brand Recognition: Tangible materials like presentation folders and door hangers offer lasting touchpoints that help customers remember your brand.

• Seamless Multichannel Experience: A flyer or personalized calendar from Lauprint can lead customers directly to your website, creating a fluid journey from print to digital.

• Personalization Power: With Lauprint's variable data printing capabilities, you can tailor each printed product—whether it’s a postcard, brochure, or catalog—to resonate with each recipient.

• Higher ROI: Lauprint clients leveraging direct mail campaigns with personalized envelopes have seen up to 20% more engagement than digital-only strategies.

Smart Ways to Combine Lauprint Print with Digital:

• QR Codes: Add QR codes to our custom products (labels, brochures, playing cards) that connect to videos, landing pages, or sign-up forms.

• Email + Print: Complement your email campaigns with printed brochures, sticker sets, or booklets to reinforce your message offline.

• Trade Shows & Events: Use branded folders, catalogues, and business card holders to leave a tangible impression on prospects.

• Print Testimonials: Add 5-star reviews to your printed materials—like brochures or presentation folders—to build trust and credibility.

How to Implement a Unified Strategy with Lauprint:

• Consistent Messaging: Use cohesive designs across email, websites, and printed products for stronger brand recognition.

• Segment Your Audience: Personalize your message across digital ads and print—like custom gift boxes or yearbooks—based on each customer profile.

• Measure Everything: Track your print-to-digital journey using unique QR codes or URLs printed on each folder, label, or direct mail piece.

Conclusion:

Lauprint bridges the gap between digital and physical. In an era where attention is fragmented, combining modern digital tools with premium printed products—folders, brochures, business cards, postcards, calendars, greeting cards, labels, door hangers, and more—will strengthen your reach and customer experience.